Sales Representative - Balkan Beverage

Balkan Beverage is a family-owned distributor operated by the Vukelic family, sharing services with Try-It Distributing and Saratoga Eagle Sales & Service—leading premium beverage distributors in New York State. Founded in 2004, the company began by servicing five counties with Red Bull and has since expanded to cover 48 counties statewide, representing major brands such as Arizona Iced Tea, NesQuik, and Liquid Death.

As a premium distributor, Balkan Beverage consistently leads the Northeast in key performance metrics and experiences growth above market rates year over year. The company offers a best-in-class benefits package and is committed to promoting internal career development, viewing every role as a stepping stone for advancement and investing in the growth of all stakeholders.

Position Summary:
As a field-based, frontline salesperson, the Route Sales Representative is the primary point of contact for their assigned accounts. They are the customer-facing, human face of the company for their customers as they seek to provide excellent service and solutions to grow high performing beverage programs. The Sales Representative works daily to grow revenue, distribution, and total brand health in their markets in a way that is profitable and efficient. Successful reps are highly organized, accountable, competitive to a fault, and prolific communicators who love the variety of days spent at retail.

Essential Functions (must be able to be performed with or without reasonable accommodation):
• Achievement of monthly, quarterly and annual revenue objectives
• Execution of Sales Routine Management activities and survey collection
• Utilizes technology (i.e., VIP, IDig, Karma) to complete impact and reporting at account level.
• Works closely with customers and operations to provide smart, efficient delivery service.
• Call on accounts according to assigned schedule.
• Collaborate with Accounts Receivable to keep all accounts in good financial standing.
• Adheres to all sales standards, for example: P.O.S., rotation, dress code etc.
• Complete required trainings (i.e., sales selling skills, software, etc.)
• Communicates competition activity/pricing information to their supervisor.
• Attends all required sales functions (meetings, promotions etc.).
• Develops and maintains relationships with decision makers at all accounts.
• Engages in daily professional communications (i.e., voicemail and e-mail).
• Investigates and resolves customer problems with sales and deliveries.
• Develops retailer presentations.